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The Master
July 2008 - Volume 7/Issue 4 |
Phone Systems - Your Lifeline To Clients
While
email is great for communicating information, real connection with
a client happens over the phone. This is where tone, pace, inflection
and energy can be listened to in order to get to know your client
on a deeper level. There are a multitude of various options for voice
connection. It's important to find the right one (s) for you.
In This Issue
(Click on the links to go to that question.) What can I do
to improve communication with a client?
The Basics
Phone systems 101 include the following:
- A separate line for your business
- Voicemail (not an answering machine)
- A good headset with a mute function
- A computer headset and microphone
- An excellent long distance plan
- While a business line can be expensive a second residential
line works just fine. The only real advantage to having a business
line is a listing in the yellow page.
Voice mail is more reliable, has better quality sound and allows
you to utilize tools such as an extended absence greeting for when
you are away. This forces callers to listen to your message before
leaving you one so they know you are out of the office.
A good headset is really an investment in your business. Again
it is about quality, of sound, noise reduction, battery power, dialing
features and compactibility. I recommend Plantronics brand headsets.
With the increase of webinars, online meetings and voice over IP
such as Skype a computer headset and microphone is quickly becoming
part of the standard operating equipment. These are easily purchased
and inexpensive.
Whether on a cell phone or regular line your long distance/ minutes
plan needs to be inexpensive and available. Stay away from plans
that restrict discounts during the times and the locations you need
them. I use Wintel for my long distance at 50 cents a call no matter
how long the call is. Most of my calls are at least an hour.
The Next Level
Once you find your business is growing or your need to stay in
touch increases you may find yourself considering or implementing
the following:
- A toll free number
- A cell phone
- A blackberry
Toll free numbers add a level of professionalism to your business.
It says to clients/potential clients you want to make it easy for
them to contact you and you can afford to pay for their call. Some
association membership benefits provide discounted toll free number
to members.
While you may already have a cell phone not everyone uses it with
their business. As long as you are prepared to take calls while
grocery shopping or out having coffee these are a great way to stay
connected.
A blackberry takes a cell phone to a whole new level with accessibility
to email and calendar information. This is a benefit for anyone who
likes to travel or works away from their home office. It makes you
very accessible.
The Top Tier
As your business continues to grow you may find all of this technology
you have implemented is getting overwhelming and expensive to manage
and not always meeting all your needs. This is when you can look
at services that will not only combine what you have but increase
your bang for your buck.
Options available can include:
- Toll free or local services for electronic faxes
- Auto attendants
- Extension numbers
- Voice mail to email services
- Voice mail via your PC
- Voice mail alerts to your cell phone
- Call routing
- Click to call from your web site
- Dial by name directory
- Company directory menus
Since I'm certainly not an expert in all these services and what's
available, I recommend you contact Victoria Santiago, owner of Your
Telecom Advisor for her expert advice on what the best system is
for you. Victoria can be found at
http://www.yourtelecomadvisor.com/home
Celebrating
Contribution Michelle
Jamison has not only been a pioneer in the VA profession in Canada
since 1998, and the founder of the Canadian Virtual Assistant Network
(CVAN), she has also paved the way for the Multi-VA business model,
coining the term back in 2001.
Michelle, who was my first VA back in 1998, is also the author
of The Virtual Assistant's Guide to Marketing, now in it's second
edition, along with her latest ebook The Virtual Assistant's Guide
to the Multi- VA business. And this from the VA who told me back
in '98 she couldn't write.
Michelle has also written curriculum for both the Virtual Assistant
Training Program and Red Deer College's Virtual Assistant Certificate
and is a faculty member at both training institutes teaching her
Multi- VA program for the VATP and marketing for Red Deer. She recently
presented at the Forum on Virtual Assistance, has done webinars
for both CVAN and VANA (Virtual Assistant Networking Association),
created CVAN's Success Circles and Success Partners program, is
involved in VANA's VA Virtuoso program and has her own blog called
The VA Voice.
With all Michelle's accomplishments and contributions to the profession
I'm sure I've missed a few. I personally want to thank you for being
my "partner in crime" over the past 10 years and to celebrate
the contributions you have made to the Virtual Assistant profession!
We celebrate you!
You can visit Michelle at http://www.mjva.ca
Brought to you by
Virtual Strategies
and the Virtual Assistant Training Program
Making dreams reality!
www.vatp.ca
info@vatp.ca
1-604-483-3740 |
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